Tacha, Cross renew Unik Soap ambassadorial deals for 4th consecutive year

Abolade
1 Min Read

Reality TV stars Tacha and Cross Okonkwo have extended their ambassadorial contracts with Unik Soap for a landmark fourth year in a row.

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The renewal, confirmed on February 11, 2026, cements one of Nigeria’s most enduring brand-influencer partnerships, as both stars rose to prominence on Big Brother Naija: Pepper Dem in 2019.

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Tacha took to Instagram to celebrate the milestone, describing the four-year journey with Evans Industries Limited as a “dream come true.” She reflected on how both she and the brand have “grown and created magic together” since the partnership began in 2022.

The duo continues to front major campaigns for Unik’s flagship products, including the Four-Season Herbal Whitening Soap and various antiseptic variants.

Evans Industries hailed the pair as “royalty,” citing their consistency and loyalty as instrumental to the brand’s sustained dominance across African markets.

The renewal arrives on the heels of Tacha’s global headlines in late 2025, when she clinched two Guinness World Records for cosmetic makeovers, further amplifying her commercial appeal.

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