The simplest concepts often make the biggest global waves. This truth was flawlessly validated at the recent TikTok Awards ceremony, where Nigerian content creator Bemi Orojuogun, affectionately known as “London Bus Aunty,” clinched the prestigious UK TikTok Video Of The Year Award.
Orojogun’s victory is a masterclass in minimalist digital storytelling. Known for her viral, yet profoundly simple, videos, she captures London’s iconic double-decker buses passing by, often featuring her smiling and engaging in clever forced perspective—all without uttering a single word. This seemingly daring and utterly original content has garnered her over 200,000 followers on TikTok and 20,000 fans on Instagram, proving that authenticity and bold visual ideas transcend language.
From Forced Perspective to Global Influence
Orojuogun has become one of the platform’s most recognizable Nigerian figures abroad. Her content—which has racked up millions of views—translates the everyday experience of London into a captivating visual dance. It’s this unique aesthetic that caught the attention of major brands, leading to collaborations with heavy hitters like Burberry and the Mayor of London on various campaigns. Her success story embodies the Nigerian spirit of ingenuity, finding a niche and conquering it through sheer creativity.
Upon receiving the award, Bus Aunty’s emotional dedication was focused squarely on her community: “I want to say thank you to my followers. You all believed in me even when I didn’t believe in myself… You guys got me here. I’m dedicating this award to all of my followers. This one is for all of you,” she stated.
The Power of the Platform and the Love for London
Orojogun also showered appreciation on TikTok for its inclusive environment, noting that its accessibility makes it possible for unique talents like hers to be discovered and celebrated on an international scale.
“TikTok, I cannot tell you how much I love you for allowing someone like me to shine on your platform,” Bemi added, before paying tribute to her central muse: the London bus. “I also want to thank TFL. I love London buses. To me, they represent London – they’re bold, beautiful, and to me, London is a fabulous place to be.”
By winning this major international award, Orojuogun joins a growing, powerful roster of Nigerians making an indelible mark on global creator platforms. She stands as a luminous example that in the new media landscape, creativity—no matter how simple the concept—is the ultimate currency.
