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Davido collaboration propels Carter Efe to Top of African Twitch

By
NAIJA TV
All the news from the newsroom.
1 Min Read
Davido on Carter Efe stream

Nigerian content creator Carter Efe has become the most-followed streamer in Africa on Twitch, a milestone achieved after a blockbuster livestream with Afrobeats superstar Davido.

Efe’s follower count surged by roughly 160,000 in just four days following the three-hour stream, pushing him past 400,000 followers and overtaking the previous record held by fellow Nigerian Shank Comics.

The broadcast itself made history, setting a new African record for the most-watched Twitch livestream with over 80,000 concurrent viewers and making Davido the first African streamer to exceed 20,000 subscribers on the platform.

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The session was packed with viral moments. Davido actively championed Efe, securing him a brand ambassadorship with Martell during a live call and appealing directly to Twitch’s CEO for a lucrative deal. The stream also featured surprise appearances from celebrities like footballer Victor Osimhen and a humorous challenge from a fellow creator.

The event is hailed as a pivotal moment for Africa’s digital content scene, demonstrating how collaboration with top-tier artists can catapult creators to unprecedented visibility and success.

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